Tales of the Cocktail

I have just returned from the annual Tales of the Cocktail event in New Orleans held from July 16-20 in the searing heat of the Crescent City. The event is the best event of its kind in the world and also attracts the biggest name bartenders, owners, managers, authors, consultants, liquor companies and all sorts of other cocktail geeks. For anyone serious about this wonderful drinks industry, then this is a must attend week. Put next years date in your diary now: July 8-12.

In between countless inspiring seminars and events, I had the pleasure of getting some face time with Jared Brown and Anistatia Miller, two cocktail historians and true industry legends to learn some fascinating insights into Cachaca. Why do they know so much about Cachaca? Well if it involves anything alcoholic, then they probably know virtually everything about it. You see they’ve just released a wonderful book on the history (and future) of Cachaca called The Soul of Brasil.

They’re research – as always – is exhaustive – and they’ve dug up many unknown facts and artifacts for us all to learn from. It’s not much to look at; in fact I’ll be honest in saying the small amount of pictures that are present are terrible. But it is packed full of great information and it is an indispensable tool for anyone fascinated by this great spirit.

I also had the chance to get them on camera at the historic Muriel’s Bar and Restaurant in the heart of the famous French Quarter and share a few yarns and (overly sweet) drinks (not made by any of us of course) about Cachaca in general. I thank you both for your precious time. Click here to see the full interview.

For more information about these walking drinks encyclopedia, log on their website: www.martiniplace.com

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